Simplifying enterprise software
with AI gaming.

Automated Intelligence Challenge


The Xerox Automated Intelligence Challenge is a fast-paced digital experience created for the company's PARC research center in Palo Alto to demonstrate the benefits of the company's AI process automation systems.

As customers play with information and complex workflows, they learn about Xerox solutions in everyday environments and immediately grasp how they might use these systems.

Visitors create a sample office workday based on their own experience.

Players then enjoy a timed game in which they use drag-and-drop gestures to assign and reassign tasks, and make fast decisions involving training and staffing as the workload increases.


  • Summit Creative Award
    Interactive Media (Gold)

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